As an effort to ensure the correct broadcasting of the eSkootr Championship (eSC), the organization agreed with Boombox to become the official production partner, offering all its experience and support for broadcasting the events that will bring together the best riders aboard impressive electrified scooters.
The company’s resume includes several important events, such as Olympic sports, E-Sports and X-Games. eSC will rely on their expertise to create imaginative and innovative content during the races. After a championship test at the French Paul Ricard circuit, a clear example of what the production of their work would be like could be seen.
Pre-race, live commentary, graphics and post-race analysis were analyzed on the aforementioned track, as well as analysis and highlights. In this way, Boombox will work together with other eSkootr Championship partners in order to offer the best experience allowing fans to interact with the event’s product.
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“eSC is the first racing championship of its kind that gives us the opportunity to create a new way of producing sport featuring the viewing experience at the center of everything we do. The Boombox team has understood this from the beginning and we have been impressed with their creativity, vision and passion for our series,” said Hrag Sarkissian, Co-Founder and CEO of eSC.
In addition, Sarkissian said that today’s fans are demanding more and more, wanting to be part of sporting events and not a monotonous broadcast that undermines the center of attraction, in this case, the race. He further stated that this partnership “will take fans into the heart of the action like never before.”
On the other hand, TJ Walker, Chief Production Officer of Boombox, was totally confident about how his company will showcase a totally different and unique concept that will be able to attract and engage the spectators of the 100% electric scooter championship. “From the technology to the tone of voice, eSC fans will immediately see how the series distinguishes itself from other racing championships.”
Written by | Ronald Ortega
