Extreme E confirmed that Sky Germany will broadcast the X Prixs, highlights and magazine shows from the championship in Germany, Austria and Switzerland in both German and English.
Sky is one of the largest providers of live sports action in Germany, famous for broadcasting Bundesliga matches live for the last 30 years, and in 2020 they signed an exclusive deal to broadcast all Formula 1 races.
Ali Russell, Chief Marketing Officer at Extreme E, said: “Germany is a key market for us and I’m delighted Sky Germany has joined our 40-strong list of broadcasters”.
“Not only is Sky Germany home to top quality sports, just like Extreme E, it has a strong environmental focus with Sky’s international sustainability programmes Sky Zero and Sky Ocean Rescue highlighting its carbon neutral and plastic reduction ambitions. We are delighted the channel will air our exciting racing concept, but also our wider storytelling around electrification and the environment.”
Ali Russell
Foto: Extreme E Media Center
Charly Classen, Executive Vice President Sport at Sky Deutschland, said: “Extreme E is a spectacular new racing series and a great addition to our motorsports lineup on Sky Sport F1. Extreme E also strengthens our already rich on-demand motorsport offering. Not least because of our sustainability initiatives Sky Zero and Sky Ocean Rescue, the race series fits very well into our programme.”
Extreme E’s first X Prix will take place in less than 40 days in the deserts of Saudi Arabia. Ten teams entered to compete in Season 1, and the championship stipulates that each squad must feature a male and female driver, a world first in motorsport.
