Mazda announced that its first electric vehicle, the MX-30 crossover SUV, will arrive in the United States this fall starting with dealerships in California.
The battery-powered SUV will kick off an electrified Mazda fleet that will also include a hybrid version of the MX-30 with a rotary generator. Previously, the all-electric MX-30 was exclusively available in Europe.
The Mazda MX-30 was first unveiled in 2019 at the Tokyo Auto Show as the brand’s first all-electric offering. Since then, it has grown rapidly in popularity and was even in the top 10 best sellers in Europe in 2020.
Previously, the brand decided to sit back among the surge of electric vehicles in the market as they considered that there was not enough demand.
According to a Mazda press release, they plan to take a multi-solution approach to electrification in the United States.
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“The battery-powered MX-30 will begin the introduction of additional electrified models, including a series plug-in hybrid with a rotary generator for MX-30, a plug-in hybrid for our new large platform, and a traditional hybrid for our new American-made crossover,” said Jeff Guyton, president of Mazda North American Operations.
“While these powertrains will be optimized for their platforms, Mazda fans can expect great driving dynamics and beautiful design across all models,” he added.
Although it is a small step, Mazda is gradually approaching more public with electric versions and that is that the US market would mean a great investment for the Japanese firm.
Mazda has stated in the past that it is deliberately using smaller batteries in order to be more environmentally responsible and generate fewer emissions. In addition, it expects drivers to change their batteries after 100,000 miles driven (about 160,000 kilometers).
Written by | Gabriel Sayago